Archive for April, 2016

New Themes: Affinity and Shoreditch

I’m happy to introduce two new themes in our collection: Affinity and Shoreditch.



Affinity, designed by yours truly, is a classic one-page theme designed with weddings and family announcements in mind.

Collect everything you need for your big day on one easy-to-customize site — add an R.S.V.P. form, link to your favorite registries, or add stunning photos from the event itself. Keep your loved ones in the loop with a blog, and collect their messages and wishes for you in your guestbook.

However you use it, Affinity is an elegant solution for your wedding or family announcement.

Give Affinity a spin in the Theme Showcase!


Shoreditch, designed and developed by Thomas Guillot, is a responsive, and multi-purpose theme. Packed with a Panel Page Template and a Full-Width Page Temple, Shoreditch is a perfect solution for a company’s online presence. Although its main purpose is business, Shoreditch looks great as a personal blog theme too, thanks to its flexibility and clean design.

Read more about Shoreditch in the Theme Showcase.

Filed under: Themes
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¿Habla Español? Love Helping Others? Apply to Work with Us!

Karen Arnold, Deborah Beckett, Erica Varlese, and Pam Kocke work on the Happiness Hiring team at Automattic. They hire new Happiness Engineers who support users on and Automattic products. In May and June, they’ll visit WordPress and WooCommerce events in Argentina, Spain, and Austria to meet local WordPress enthusiasts and encourage people to apply to work with us. Don’t be shy! Thinking about applying? We think you should.

Karen,  Deborah, Erica, and Pam will be in Argentina, Spain, and Austria in May and June to encourage Spanish-speaking people to apply to work with us at Automattic.

Karen, Deborah, Erica, and Pam will be in Argentina, Spain, and Austria in May and June to encourage Spanish-speaking people to apply to work with us at Automattic.

Where will you be and when?

We’ll be doing several events in Argentina, Spain, and Austria in May and June 2016. We’re particularly excited about visiting local WordPress communities and meetup groups and speaking at WordCamp Europe at the end of June.

If you’re in Argentina or Spain, come find us to chat at one of the events below:

Argentina (Buenos Aires, La Plata, Córdoba)
Monday, May 9th at 6:30pm

Tuesday, May 10th at 6pm

Wednesday, May 11th at 7pm

Thursday, May 12th at 6:30pm

Europe (Barcelona, Madrid, and Vienna)
Friday, June 17th

Saturday, June 18th at 11:30am

Tuesday, June 21st at 6:30pm

Friday June 24th to Sunday, June 26th

What’s the purpose of the trip?

Part of our mission to democratize publishing means making our tools and services accessible to people all over the world. While the entire Automattic family works remotely — which means we’re located all over the world — we still primarily provide support via English.

We want to help users in their first language. While there are many wonderful tools online to help with translation, nothing beats the feeling of opening a chat box for help and being greeted with someone who can help you in the language you speak every day. We’ve been able to provide localized support for our Brazilian Portuguese-speaking users, and we’d like to expand that to our Spanish-speaking users as well.

To localize support, we need Happiness Engineers that speak Spanish. Our goal with this trip is to meet and connect with the amazing, Spanish-speaking WordPress communities across the globe and, hopefully, entice a few folks to join the Automattic family.

What are you looking for in applicants?

Happiness Engineers are passionate about good support. It helps to have a working knowledge of WordPress, WooCommerce, Jetpack, and the family of Automattic products, but you can also increase your skills on the job.

We spend our days helping Automattic/ customers who have a wide range of experience. In a single day, you can chat with someone who’s just starting their first blog to someone who’s been developing websites for a decade. Regardless of who you’re talking with, a successful Happiness Engineer is patient, has a good sense of humor, and is ready to take technical language and make it easy to understand.

We love to see applicants who already spend their time in the WordPress community or online support forums. While technical knowledge is important for success in this role, it’s the added touch of seeking out a way to provide cheerful, honest, personalized support that makes all the difference.

What’s the best way for applicants to get in touch with you?

For questions, feel free to comment on this post and we’d be glad to reply. Otherwise, you can apply for the position via the Work With Us page, following the steps listed at the bottom of the job description. See you soon!

Filed under: Community, Hiring, International
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Three WordPressers Making a Splash

We love celebrating the achievements of those who use WordPress to share their talents with the world, so here are three recent success stories we thought you’d enjoy. If you’re thirsty for more in-depth profiles of WordPressers and their accomplishments, be sure to browse through our Discover features.

Modern love, modern families

Jerry Mahoney has been documenting the ups and downs of gay parenthood for years at his blog, Mommy Man (which also inspired a book by the same name). Last month he added another accolade to an already impressive list when his essay “Mom/Not Mom/Aunt” was featured on the New York Times’ Modern Love podcast, narrated by none other than Modern Family’s Jesse Tyler Ferguson:

I loved reading for the #ModernLovePodcast! Thank you, @WhyJerryWhy, for the touching story.

Jesse Tyler Ferguson (@jessetyler) March 24, 2016

While you’re at it, be sure to read Jerry’s recent — powerful — post, “Why I Put My Family on Display.”

Pushing a hallowed artform into the present

Harmony France is a Chicago-based theater actor who’s had enough of the body-shaming and narrow-minded casting decisions she’s been subjected to in her decade in the industry. So she took to her blog to express her frustration — and her hope for a better future for performers:

Theaters wonder how to stay relevant; how not to die off once their main audience literally dies off. This is how. We need to start casting in a way that looks like the world that we live in. Casting predominantly white and male is antiquated. It doesn’t fly anymore. If we don’t change with the times, we will become irrelevant. And worse, it’s UNCREATIVE in a CREATIVE art form. We have so many more types of stories to tell with so many more different types of people. Let’s do better.
The message of “Do Better” clearly resonated — the post went viral on Harmony’s blog as well as on the Huffington Post, and was written up around the web, from Mashable to the New York Times.

A book you’ll want to judge by its cover

If you’re like us, you may have wondered what Matthew Ramsay — the chef and food stylist behind PornBurger — has been up to. And why it’s been so long since he shared any new, extravagant, gravity-defying burger creations with the salivating masses.

Well, the answer is here:

pornburgerbook matthew walsh

Ramsay’s been hard at work on a new “cook-and-look” book, PornBurger: Hot Buns and Juicy Beefcakes, which is now available for pre-ordering (the official release date is May 17). That’s quite a bun-to-blog-to-book success story.

What achievements have you and your blog been celebrating lately? Leave a comment to let us know.

Filed under: Community,
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Louis Vuitton Cruise 2017 To Be Shown At Niterói Contemporary Art Museum

MAC NITEROI-1_Paulinho Muniz

Louis Vuitton will travel to Rio de Janeiro, Brazil to mark its third Cruise collection presentation.

The Cruise collection will be held on Saturday 28th May in an exclusive setting: the Niterói Contemporary Art Museum (MAC). A landmark building in Brazil, designed by celebrated Brazilian architect Oscar Niemeyer.

The iconic building, shaped like a flying saucer that looks like it has landed on the side of a hill overlooking Guanabara Bay, facing Rio, was built in 1991 and inaugurated in 1996. The white modernist structure is reflected in a pool surrounding its cylindrical base, “like a flower”, as the famed architect described it. The Louis Vuitton Cruise presentation marks the first time the museum has ever hosted a fashion show and also serves as an occasion to celebrate the museum’s 20th anniversary and its reopening to the public following a major renovation project.

«This setting inspired me right away. Following the Bob and Dolores Hope estate designed by John Lautner in Palm Springs, California, we continue the architectural journey that is so particular to the Maison Louis Vuitton. It’s about being transported into a relationship where nature, geography, and architecture come together in the vision of a great architect, as was the case with John Lautner. With the 2017 Cruise collection, we’ll be discovering the vision of Oscar Niemeyer,» explains Nicolas Ghesquière, Artistic Director of Women’s Collections at Louis Vuitton.

“It will be my pleasure to welcome our guests to Rio de Janeiro, the beating heart of Brazil. With three months to go before the Olympic Games, the world’s eyes are on Rio and we are excited to be here at this time. Once again, we’re setting out on a journey of discovery to a different place with its incredible spirit and culture so well represented by the work of Niemeyer and this outer worldly architectural marvel» Michael Burke, President and CEO of Louis Vuitton.

Following the fashion show, the Maison Louis Vuitton will support the museum’s artistic programming for one calendar year, with four exhibitions.

June to July 2016
Ephemera : Dialogues Inter-Views in the Collection MAC Sattamini, with works from Lygia Clark, Cildo Meirelles, Antonio Dias, among others of the new generation. The Art of Storytelling – International Collaboration

August to October 2016
Guanabara Bay: Hidden Waters and Lives
A especial six month long initiative featuring exhibitions, research, education programs, and artistic interventions with more than 20 Brazilian artists.
Special Video Installation: Isaac Julien. Ten Thousand Waves
Participation of artists, educators as researchers in Art and Environmental Action

November 2016 to January 2017
Almir Mavignier – Permutations of Light: Form & Transformation Journey of contemporary art from the unconscious to new Technologies
February to April 2017
Oiticica: Infinite Dimension/ Constructive Environmental Will Dialogues in Hélio Oiticica, Lygia Clark and Oscar Niemeyer

This conceptual project is composed of “exhibitions – irradiations” which takes the museum beyond its walls, counting with a network of parallel actions as part of the affirmative dialogues. The Louis Vuitton Cruise show will be broadcast live on May 28th at #LVCRUISE

Images via Louis Vuitton

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Field Notes: CMS Africa Summit 2016

Automatticians, the people who build, participate in events and projects around the world every day. Periodically, they report back on the exciting things they do when not in front of a computer.

Today I share my experiences meeting and getting to know some of the most active members of the open source community in East Africa during the CMS Africa Summit, held in Kampala, Uganda, earlier this month. I was joined by my colleagues Job Thomas, Konstantin Obenland, Matty Cohen, Deborah Beckett, and Gareth Allison

CMS Africa Summit, where Automattic was a title sponsor, celebrates not only WordPress but open source software in general. The two-day event featured a jam-packed agenda of workshops, breakout sessions, keynotes, and even a hackathon, all targeting the fast-growing community of developers, business owners, startup founders, and bloggers in East Africa. Speakers from around the continent (and beyond) shared their expertise on building a business based on open source software and contributing to the community, to name just two topics.

My colleagues and I offered workshops on launching an eCommerce site and using Jetpack to expand WordPress’ functionality. Job, Konstantin, and Gareth gave a joint keynote presentation on contributing to the WordPress project, while I offered tips on marketing a business both offline and online, based on my personal experiences running a successful startup for several years.

Job with fellow speaker Adedayo Ajibike and her family.
From left: Matty, Nelson Kwaje, Gareth (rear), David Wampamba, and Job.
Marjorie with an attendee.
Gareth and Job discussing open source with an attendee.
Yoza app founder Solomon Kitumba excelled as event emcee.
Grace Kokunda loves WordPress.
Matt Mullenweg made a "surprise appearance," too.
Konstantin connects with an attendee.
The registration table.
Deborah chats with an attendee about hiring at Automattic.
Konstantin and attendee David Wampamba.
From left: Oduor Jagero (CMS Africa Summit co-organizer), entrepreneur Solomon Kitumba, and Job.

It was the most fun conference I’ve ever attended. How many tech events have you ever been to that included a giant “cash box,” a tattoo competition, or, inexplicably, an enormous, glowing white orb dotted with the iconic W logo? My favorite part of the entire event was running into a young attendee in the women’s bathroom — she was applying what appeared to be a couple dozen of the temporary WordPress tattoos we’d brought along as swag giveaways. None of us were surprised when we learned that she ultimately won the competition. Clearly, the love for WordPress (and WordPress swag) runs deep here.

What we took away from the event, however, were the astounding energy, drive, talent, and intelligence that we witnessed during those remarkable two days, and the thirst we observed for open source software and what it can do to transform communities. Africa’s technology sector is booming, and we’re excited to have met many of its most passionate and inspiring pioneers.

Filed under: Community, Events
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New Themes: Rowling and Scratchpad

It’s Theme Thursday time, which means we have some more awesome themes to share.


Originally designed by Anders NorénRowling is a clean, simple, and elegant magazine theme that’s versatile enough for you to use on just about any kind of site or blog.

The theme offers responsive design and great typography, as well as many opportunities for customization. Some of the highlights include two Custom Menu locations, a Social Menu for sharing buttons, custom accent colors, a custom site logo, and a special Gallery Post Format.


Want to explore Rowling? Head over to the theme’s Showcase page!



Scratchpad is great way to add a touch of whimsy to your writing, photos, and drawings. Its bright colors and illustrative details help your posts pop, and the theme pays special attention to different post formats for visual variety. This fun theme is a perfect fit for sharing projects, recipes, stories, and more with family and friends.


Check out Scratchpad today on the Theme Showcase!

Filed under: Themes
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Designer Vault Cheat Sheet: 10 Ways to Identify a Real Chanel Bag

Designer Vault just released a cheat sheet with 10 Ways to Identify a Real Chanel Bag. Since most of us prefer shopping online, these tips will come in handy to avoid being scammed with counterfeit Chanel items. Be sure to visit Designer Vault to shop their fabulous collection of vintage and rare Chanel handbags, shoes, jewelry and accessories. And don’t forget to check out The Vault!

Designer Vault

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New on Sharing Buttons for WhatsApp, Telegram, and Skype

Our users — and your sites’ visitors — share millions of posts every day across social networks, and today we’re excited to announce sharing buttons for three more services: WhatsApp, Telegram, and Skype.



Here’s how to set up the new buttons:

  1. Go to My Sites → Sharing.
  2. Select the Sharing Buttons tab, and then Edit Sharing Buttons.
  3. Select any of the three new options (in addition to our many other sharing possibilities).

Learn more here, or watch this handy video:

Now, in addition to sharing on social platforms like Facebook and Twitter, you can share on some of the world’s most popular messaging apps.

We’re excited to offer these new buttons — and, as always, you can contact us in support if you have more questions.

Filed under: settings, Social,
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HTTPS Everywhere: Encryption for All Sites

Today we are excited to announce free HTTPS for all custom domains hosted on This brings the security and performance of modern encryption to every blog and website we host.

Best of all, the changes are automatic — you won’t need to do a thing.

As the EFF points out as part of their Encrypt the Web initiative, strong encryption protects our users in various ways, including defending against surveillance of content and communications, cookie theft, account hijacking, and other web security flaws. has supported encryption for sites using subdomains (like since 2014. Our latest efforts now expand encryption to the million-plus custom domains (like hosted on

The Let’s Encrypt project gave us an efficient and automated way to provide SSL certificates for a large number of domains. We launched the first batch of certificates in January 2016 and immediately starting working with Let’s Encrypt to make the process smoother for our massive and growing list of domains.

For you, the users, that means you’ll see secure encryption automatically deployed on every new site within minutes. We are closing the door to un-encrypted web traffic (HTTP) at every opportunity.

Web encryption provides more than security

Protocol enhancements like SPDY and HTTP/2 have narrowed the performance gap between encrypted and un-encrypted web traffic, with encrypted HTTP/2 outperforming un-encrypted HTTP/1.1 in some cases.

Google also announced HTTPS is used as a ranking signal in search results, with HTTPS-enabled sites ranked above their plaintext counterparts.

As a site owner, keep an eye out for this feature on your custom domains. Once your site is HTTPS-enabled, you should see a green lock icon in your browser’s address bar. All plaintext HTTP requests will be automatically redirected to their encrypted counterpart (your URL will begin with https:// instead of http://). We will transparently handle the all the complexities of SSL certificate management for you.

We take security seriously, and we’re proud to offer this to users. For more information about encryption, please see our support documentation.

Filed under: Features, Security
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Louis Vuitton America’s Cup 2016 Collection

This spring, Louis Vuitton celebrates thirty-three years of the America’s Cup with a lifestyle collection for men.

This new collection offers a range of leisure and elegant casual wear; chunky knitwear, outerwear, cargo shorts, and polos available in seasonal colors, navy, red and blue.

Swimwear meets evening wear with nods of graphic prints such as the Gaston V, Semaphore and Victory boat. Leather goods come in a wide range, rich in choice and created for a travelling man. Louis Vuitton’s new Damier Cobalt Regatta is found on iconic bags such as the Keepall and the Steamer.

The collection brings together the Maison’s love of travel and commitment to excellence, offering products that respond to modern demands and lifestyles, suggesting attire that can be worn on different occasions.

Available from April 2016 in selected Louis Vuitton stores worldwide.

Images via Louis Vuitton

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